Owen StonekingCrunching the Loyalty Numbers — How to Calculate Loyalty Program ROIIn today’s increasingly competitive market, brand loyalty is emerging as a hot topic for forward-looking brands to differentiate from…Oct 13, 2023Oct 13, 2023
Owen StonekinginHangMastering the Menu of Loyalty — Why Loyalty Matters for Restaurants of All SizesIn recent years, the restaurant industry has experienced a transformation. While the pandemic pushed forward certain trends (like the…Sep 15, 2023Sep 15, 2023
Owen StonekinginHangThe ~Progressive~ Future of Mobile AppsProgressive Web Applications (PWAs) have been surging in popularity over the past few months.Sep 8, 2023Sep 8, 2023
Owen StonekinginHangLeveling Up LoyaltyHow free-to-play games can inform brand engagement & monetization strategiesAug 4, 2023Aug 4, 2023
Owen StonekinginHangLeveraging Loot Boxes for Brand Loyalty Rewards — A Game Changing StrategyWe’ve all experienced the anticipation of waiting for a spinning wheel to stop or a mythical treasure chest to open, especially in the…Jul 14, 2023Jul 14, 2023
Owen StonekinginHangFrom Mass Markets to Mass CustomizationMarketing & commerce have reached an inflection pointJun 30, 2023Jun 30, 2023
Owen StonekinginHangThe Next Generation of Brand Loyalty Won’t Be Called “Loyalty”Business has taken on a new meaning.Jun 9, 2023Jun 9, 2023
Owen StonekinginHangWhat Do Shipping Containers and NFTs Have in Common?NFTs have gained a lot of attention in the past few years, with everyone from musicians to sports teams dropping their own tokens.Apr 5, 2023Apr 5, 2023
Owen StonekinginHangAI & Personalization for Brand LoyaltyIn today’s world, it’s becoming more and more clear that customer loyalty is an essential component of business success. With so many…Feb 24, 2023Feb 24, 2023
Owen StonekingWhy Loyalty is a Secret Weapon During a DownturnIt’s no secret that the business world is in flux right now. On the macro side, there’s inflation, rising interest rates, and geopolitical…Feb 2, 2023Feb 2, 2023